Intersting look how BMW is evolving past its traditional rivals of MB and more recently Audi... the i range will certainly be interesting to watch go head to head with Tesla as the gaps get filled in...
http://www.bmwblog.com/2014/07/27/bmw-vs-tesla-company-bigger-innovator/
http://www.bmwblog.com/2014/07/27/bmw-vs-tesla-company-bigger-innovator/