So you're interested in getting yourself a 4-series Gran Coupe, already a special car, but you want your car to be more special then just special. What do you do?
Opt for one of 5 new paint options offered through BMW Individual. BMW is calling them the most exciting colors you can select for the 4 Series Gran Coupe, but they're bias.
To offer their customers with a sense of exclusivity, BMW has developed their Individual Program to give buyers an opportunity to choose from a number of custom exterior and interior trims that will separate them as a special brand of special.
Frozen Bronze metallic
Santorini Blue uni
Dakar Yellow uni
Purple Silk metallic
British Racing Green uni
Of course it will be next to impossible to reach a consensus, which BMW Individual paint is the MOST exciting will vary from person to person. But we should all be able to agree, that these 5 new shades are certainly the most 'look at me'.