Whats Really Killing the MT? - BMW 4-Series Forums
LinkBack Thread Tools
post #1 of 3 Old 03-12-2014, 12:37 PM Thread Starter
Senior Member
Join Date: Jul 2013
Posts: 339
(Thread Starter)
Whats Really Killing the MT?

Here's an interesting piece I thought you guys would like to have a click through. Comes from R&T and its actually a very refreshing take on the "doomed" MT...

Despite the dimensional bloat, the number of manual-gearbox 3 Series sold annually in North America hasn't decreased significantly in the last 25 years. Meanwhile, BMW's best automatic has evolved from a miserable four-speed to a computer-controlled eight-speed that shifts faster than any human, accelerates quicker, and offers better fuel economy.

But as a result of the Germans' single-minded quest to sell more cars, the brand is attracting incremental buyers who aren't enthusiasts. In other words, the take rate is falling.

Blame the image-conscious consumers who spend $279 a month to lease a heavily subsidized status symbol. And given that some of those amazing lease rates apply only to automatic-transmission models, and that many dealers won't even stock manual BMWs, it's a miracle that anyone buys a stick Three in the first place. The fact that the 3 Series still appeals to the same number of manual-transmission buyers as it did 25 years ago is a win for the stick. BMW just needs to wake up to it.
So yes while we look MT take rate as a percentage of sales what it does is skew the number as the AMOUNT of total sales has ballooned significantly...

Recommend reading the full piece. http://www.roadandtrack.com/boot/wha...al-transmisson
bird is offline  
Sponsored Links
post #2 of 3 Old 03-12-2014, 02:11 PM
Junior Member
Join Date: Jan 2014
Location: Indy
Posts: 9
Auto transmissions have improved so much that the benefits offered by the manual no longer apply. The only reason for a manual is to feel more connected and involved with the driving experience. I had a 6MT in my last BMW, but opted for the slush box in my new car because I honestly got tired of the 3rd pedal in traffic after a while. However, for my weekend fun car it has to be manual for me, regardless of whether a dual clutch or torque converter is faster.

2014 435xi, AW, oyster/black interior, January build
b_gust99 is offline  
post #3 of 3 Old 03-21-2014, 07:34 PM
Senior Member
Join Date: Jul 2013
Posts: 360
the fact that bmw dealers do not stock manuals has alot to do with it

incentives and deals are only given only models on the floor or lot

i've went through this many times before

this is why many enthusiasts buy used cars because its easier to find a manual. but the number of used manuals in the coming years is really going to drop.

cfrp is offline  

Quick Reply

Register Now

In order to be able to post messages on the BMW 4-Series Forums forums, you must first register.
Please enter your desired user name, your email address and other required details in the form below.

User Name:
Please enter a password for your user account. Note that passwords are case-sensitive.


Confirm Password:
Email Address
Please enter a valid email address for yourself.

Email Address:


Thread Tools
Show Printable Version Show Printable Version
Email this Page Email this Page

Similar Threads
Thread Thread Starter Forum Replies Last Post
Whats going to happen to 3 series sales... bird BMW 4-Series Forums General Discussion 5 10-30-2013 02:23 PM
BMW is killing it in China Forget Me Now BMW 4-Series Forums General Discussion 0 08-13-2013 10:36 AM

Posting Rules  
You may post new threads
You may post replies
You may not post attachments
You may not edit your posts

BB code is On
Smilies are On
[IMG] code is On
HTML code is Off
Trackbacks are On
Pingbacks are On
Refbacks are On

For the best viewing experience please update your browser to Google Chrome